Happy Holidays! As we inch ever closer to Christmas Day (3 days and counting!), retailers are turning up the heat.
Macy’s recently announced its plans to remain open for 83 hours leading up to the big Christmas holiday. In fact, beginning yesterday, Dec. 21, 14 Macy’s locations are open 24/7 through 6 p.m. on Saturday, Dec. 24.
Now, there’s really no excuse to miss out on getting any holiday gifts. Guys, are you hearing us? You can’t bail with the whole, “I ran out of time” excuse. Macy’s just ripped it from you.
In addition, 27 stores will remain open until 2 a.m. on the three nights leading up to Christmas Eve. I’m a bit worried for Macy’s employees, although Macy’s notes that employees volunteer to work these shifts (and surely they’re receiving time and a half pay, right??).
I’m not sure if this is pure craziness or not. I mean, do we really need our retailers to be this available? Or is Macy’s beating out the competition with this ultra-smart (and possibly exhausting) business move? The final holiday reports will show us the results.
In the meantime, happy shopping! Be sure to leave comments below if you shop at Macy’s at 4 a.m. or any other wacky time or have a pulse on whether these extended hours are too much even for crazed holiday shoppers.
May this be your best holiday season yet, and may 2012 shine brightly for you and yours!
-Heather Strang

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